Gennaro Castaldo
BRITISH PHONOGRAPHIC INDUSTRY
BPI
Gennaro Castaldo joined the BPI in June 2013 as its Director of Communications, and is responsible for the labels' association media relations and communications strategy across all channels - corporate, consumer and social - aimed at promoting British music. They also cover publicising key areas of BPI activity including content protection, market reporting and membership and international activities, such as the Music Exports Growth Scheme and overseas trade missions. Gennaro previously worked with entertainment retailer HMV, managing consumer press activity and event PR, CSR/community engagement and contributing to key brand marketing initiatives.