Kim bayley

Chief Executive
Entertainment Retailers Association


Kim Bayley is Chief Executive of the Entertainment Retailers Association (ERA), whose members include virtually every significant digital service and retailer selling music, video and games in the UK. Kim first joined ERA in 2002 as Director of Development before taking on the top job association in 2004. Under her stewardship the organisation has transformed itself from its former guise as the British Association of Record Dealers (BARD) into a broad-based trade body whose members include independents (such as Sister Ray), specialists (HMV and Game), supermarkets (four of the top five), home delivery (Amazon) and digital and mobile providers (Netflix, 7digital, Spotify, Google). As well as being responsible for the day to day running of ERA and Record Store Day, Kim is a director of the Official Charts Company and a key participant  in many entertainment industry forums. Kim started her business career as a lawyer with Lovell White Durrant Solicitors, before switching to corporate finance at Coopers Lybrand and later spending seven years in media investment banking with West LB Panmure.