FRIDAY - PROGRAMME

CONFERENCE PROGRAMME & SHOWCASES

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CONFERENCE PROGRAMME

Peak Showcase?
Showcase events have proliferated across Europe with music export offices often investing heavily to host stages at international events, while several initiatives have emerged to foster artist exchanges. What are the most effective approaches and what how can be done to ensure an that they deliver for both artists and the industry?

Ten Things I Hate About You - Journalists vs PRs
Following the success of last year’s agents vs promoters session, we invite music journalists and PRs to vent about what drives them mad about each other. All in the interests of creating greater understanding and harmony (of course).

The Final Days of EMI - Selling The Pig
When private equity firm Terra Firma bought Britain’s biggest record company in 2007 it marked the collision of two diametrically opposed cultures. Veteran music journalist Eammon Forde talks about his book charting the demise of EMI following the takeover. Read an excerpt about Radiohead’s departure from the label.

CMU:DIY Guide To Building An Audience
Which tools, tactics and platforms should artists and music businesses be using this year? What is the best content for each social media channel and the most effective way to reach decision makers in the media, the industry and streaming services? Sam Taylor presents this CMU:DIY guide and is joined by four music industry experts.

A&R You Brave Enough?
(in association with UHI)
A rare opportunity for delegates to have a track honestly critiqued by individuals working in the music industry.

Introduction to PPL
(in association with PPL)
PPL royalties play an essential role in sustaining recording artists, who are increasingly releasing their own material. Find out about the work of the collection society and how to get paid.

New Publishing Models
New music publishing companies talk about their models and how they have built their businesses from scratch. Includes insights from James Kennedy, Jamie Gilmour & Mia Hallesby.

How To Set Up A Music Publishing Company
Our panel talks through the basic steps required for setting up a music publishing company including incorporation, registration and collecting copyrights.

The Future Of Music Publishing
What are the main challenges faced by music publishing companies in the streaming age and how will blockchain, Spotify publisher services and other digital platforms impact on the traditional approach to the business?

Lyric Clinic
(in association with PRS)
Join leading Scottish wordsmith Dr Dave Hook (aka Solareye) and guests for a session about effective writing techniques, how approaches vary according genre, avoiding rhyme crimes and the key considerations for lyrical collaborations.

Ask The Young Team
Why do people go to festivals, how do they listen to music and what do they drink at gigs? We provide a rare opportunity for industry delegates to find out more about their consumers - by asking a room full of them.  Vic Galloway asks the questions with the aid of live polling software.

Music Tourism - Developing Partnerships (in association with Music Tourist)
In 2018 Newcastle University undertook a study in consultation with the Music Tourist consultancy and the Scottish Music Industry Association, to identify the opportunities and challenges for music, retail, hospitality and tourism sectors to develop closer ties. Dr Adam Behr exclusively presents the  findings and then takes part in a panel exploring simple steps which can be taken for closer collaboration between the industries.


& more to be announced…


SHOWCASE PROGRAMME

Seven of Scotland's best new acts play 20 minute showcases across 2 venues.