Anny developed her marketing skills with music technology brand Line 6, where she established their European artist endorsement programme after gaining chartered marketer status. At Nokia she managed sponsorship and extended their community involvement programme, Life Routes, from England to cover Scotland and Wales. Stints at digital advertising and marketing agencies in London and Edinburgh saw Anny working with clients like Canon, Coca Cola and Heinz. She worked as a digital media producer for content creators Inner Ear where she consulted on the social media marketing campaign for internet music brand Radio Magnetic. Switching gear musically, Anny went on to be digital manager for the Royal Scottish National Orchestra. Anny recently setup her own marketing consultancy Deery Deery Me. On the rare times she isn’t active in social media, Anny enjoys running and sometimes plays keyboard in bands. Working as a consultant for Inner Ear, Anny manages the Youth Music Forum Scotland community for Creative Scotland. She also leads on social media engagement for new venture Walking Heads and provides specialist consultancy and advice on audience development.